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Insights surfaces trends, anomalies, and opportunities that might not be immediately obvious from raw metrics.

What are Insights?

AI-analyzed observations about your support data:
  • Trending topics — Emerging issues or frequent questions
  • Anomalies — Unusual patterns in volume or behavior
  • Opportunities — Areas where performance could improve

Types of Insights

Questions or issues appearing more frequently:
“Password reset” questions increased 40% this week 127 conversations mentioned password issues, up from 91 last week. Suggested action: Check if there’s a product issue or add knowledge.

Volume Anomalies

Unusual spikes or drops in conversation volume:
Support volume is 2x higher than normal today 450 conversations so far vs. typical 225 by this time. Suggested action: Investigate cause, scale resources if needed.

Performance Patterns

Observations about metric trends:
Escalation rate for “billing” category has increased 15% over 2 weeks From 8% to 23% escalation rate. Suggested action: Review billing-related guardrails and knowledge.

Optimization Opportunities

Suggestions for improvement:
25% of escalations mention “refund” — consider adding a refund policy article 45 escalations this week included refund-related keywords. Suggested action: Create knowledge or adjust agent behavior.

Viewing Insights

1

Navigate to Insights

Go to Analyze → Insights.
2

Browse Insights

View current insights sorted by importance.
3

Click for Details

Click any insight for more context and data.

Insight Details

Each insight includes:
SectionContent
DescriptionWhat was observed
EvidenceData and charts supporting the insight
ImpactWhy this matters
Suggested actionWhat you might do
Related runsConversations that contributed

Acting on Insights

Accept

Take the suggested action:
  1. Click Accept
  2. Follow the recommendation
  3. Insight is marked as addressed

Dismiss

Mark as not relevant:
  1. Click Dismiss
  2. Optionally add a reason
  3. Insight won’t reappear

Save for Later

Keep for future review:
  1. Click Save for Later
  2. Insight moves to saved list
  3. Review when you have time

Insight Categories

Volume Insights

  • Unusual spikes or drops
  • Trending topics
  • Seasonal patterns

Performance Insights

  • Resolution rate changes
  • Escalation trends
  • Response time issues

Quality Insights

  • Knowledge gaps
  • Agent behavior patterns
  • Customer satisfaction trends

Operational Insights

  • Deployment performance comparison
  • Channel-specific patterns
  • Time-of-day patterns

Insight Refresh

Insights are refreshed regularly:
  • New insights generated as data changes
  • Outdated insights expire
  • Check back periodically for fresh observations

Configuring Insights

Customize what insights you see:
  • Threshold sensitivity — How significant a change must be
  • Focus areas — Which metrics to monitor
  • Notification preferences — How to be alerted

Next Steps